Happy & Liquor Group Executives Chosen in Key Alcohol Beverage Sales Study

January 22, 2010 Jacksonville, FL – C. J. Eiras, CEO of Happy Vodka & Liquor Group as well as Top Executives Lowell Newman and Steven Dodge from Liquor Group Wholesale were chosen to provide insight and information for an industry gauge study conducted by Allianz Global Investors entitled “Hard Liquor and Spirits Sales in the U.S.” authored by Independent Investment Research Reporter Thuy Tran. The study also drew information and insight from top executives at many of the largest alcohol beverage giants, such as Bacardi, Davide Campari-Milano SpA, LVMH Moët Hennessy Louis Vuitton, Pernod-Ricard SA & Remy Cointreau.

“The interesting part of reading the final version of the study is that the results and data from the majority of the alcohol industry leaders are diametrically opposed to the results that we are achieving here at Liquor Group…” says Lowell Newman “…in the majority of our territories we are seeing an uptick in sales of no less than double digits for year over year as well as rolling average sales, and in some markets we are achieving triple digit increases.”

The study can be reviewed by visiting Grass Roots Research / RCM Informed.